IKEA x McCann Tel Aviv: ThisAbles | Moments that moved the world: IKEA x McCann Tel-Aviv: Diversity drives the world forward, as proven when McCann Tel Aviv and IKEA came together to
IKEA has assembled its brand by grabbing creativity by the meatballs. We dismantle four of their best performing pieces of work over the last decade in... | By Cannes Lions International Festival
![Ikea's 'ThisAbles' attachments that make its furniture accessible wins Cannes Lions Grand Prix for Health and Wellness | Ad Age Ikea's 'ThisAbles' attachments that make its furniture accessible wins Cannes Lions Grand Prix for Health and Wellness | Ad Age](https://s3-prod.adage.com/s3fs-public/20190617_IKEA_ThisABLES_TheProject_3x2c.jpg)
Ikea's 'ThisAbles' attachments that make its furniture accessible wins Cannes Lions Grand Prix for Health and Wellness | Ad Age
![McCann, Tel Aviv Wins Cannes Lions Health & Wellness Grand Prix For Ikea's "ThisAbles" | SHOOTonline McCann, Tel Aviv Wins Cannes Lions Health & Wellness Grand Prix For Ikea's "ThisAbles" | SHOOTonline](https://d2p1nnn035jt22.cloudfront.net/styles/new_spw_image_large/s3/news/images/galleries/ikea_thisables2.jpg?itok=6VoFOkor)
McCann, Tel Aviv Wins Cannes Lions Health & Wellness Grand Prix For Ikea's "ThisAbles" | SHOOTonline
![Ikea's 'ThisAbles' attachments that make its furniture accessible wins Cannes Lions Grand Prix for Health and Wellness | Ad Age Ikea's 'ThisAbles' attachments that make its furniture accessible wins Cannes Lions Grand Prix for Health and Wellness | Ad Age](https://s3-prod.adage.com/s3fs-public/20190617_IKEA_ThisABLES_TheProject_3x2a.jpg)